I love the Associated Press. While the newswire is trying to wage war against search engines and news aggregators, its reporters are proving to be fairly clueless. To whit is a story that went out over the wires earlier today. Selena Roberts, unauthorized biographer of All Things A-Rod, has delayed the street date of her upcoming tell-all. Ostensibly, the delay is due to the fact that she “need[ed] more time for the book.”
But who is Harper Collins trying to fool? Any reporter worth his or her salt would have noticed that the new release date — May 13 — ensures that A-Rod will either be off the disabled list or on the verge of being activated when this supposedly explosive book arrives. I certainly understand the business rationale behind this one, but talk about a blatant marketing ploy. How could the AP not pick up on that?