RAB teams up with YES Network for content partnership

Yanks amend stadium access policy
Finalizing the last roster spot

Over the past two-plus years, Ben, Mike, and I have done everything we can to bring the very best in Yankees coverage to our readers. We’ve identified opportunities and have pounced on ones we thought would bring a better experience to RAB. So when the YES Network approached us about a possible content partnership, we were all ears. Fast forward a few months, and we’re ready to officially announce our participation in the YES Network blogging network.

What does this mean for the future of the site? In terms of content, nothing will change. It will still be the three of us developing and producing every post on the site (with the exception of an occasional guest post). The only difference is that now some of that content will be featured on YESNetwork.com, alongside material from Jim Kaat, David Cone, and John Flaherty. It should make for an interesting juxtaposition: three former ballplayers and three schlubs who love the hell out of the game.

For some of you, this might not be news at all. Sports Business Journal spilled the beans a few weeks ago. Then Jason picked up the story, spreading it a bit further. So perhaps many of you knew this was coming, but were just waiting for us to actually say something about it. Our lips are not loose, thank you very much, and our ships are not sunk. Truth told, it was actually pretty exciting to see the word start to get out. We’re really looking forward to exploring how YES can help us and we can help YES.

To close out, we’ll share a bit of the press release, which should hit YES this morning:

Since its inception, River Avenue Blues has experienced great growth, including a 100 percent traffic increase from December 2007 to December 2008.

“Their consistent climb in traffic clearly impressed us,” said YESNetwork.com managing editor Kevin Sullivan, “but in the end, it was their quality of content that proved most valuable to us. We really think that incorporating their point of view with that of our experts like Jim Kaat, David Cone and John Flaherty will really round out our baseball offering.”

Have I mentioned yet that Kevin is a great guy?

Yanks amend stadium access policy
Finalizing the last roster spot
  • Drew

    Sick guys! Way to go, you deserve it.

  • anonymous

    April 2nd

  • http://twitter.com/tsjc68 tommiesmithjohncarlos a/k/a Ridiculous Upside

    Joe, Mike, and Ben, your obviously socialist content will only further tarnish the already damaged credibility of the YES network.


  • Joey

    Congrats guys, makin’ it to the big time. Mike’s momma must be crying tears of joy upstairs while he sits in the basement blogging. Don’t forget us little guys though!

  • mk

    Congratulations on the great news!

    Keep up your passionate, yet objective writing.

  • Patrick T


  • http://www.YouTube.com/kevyyankees Kevin G.

    Thank you, I know I’m a nice guy.

    But seriously, congradulations and don’t forget the little people. (And by little people I mean people who just randomly post on here like me.)

    • andrew

      And me!
      Keep up the good work guys.

  • Jordan W.

    Congratulations gentlemen.

    You deserve it.

  • http://mantisfists.files.wordpress.com/2008/10/julius-carry-aka-shonuff.jpg The Honorable Congressman Mondesi

    Congratulations guys. Success well-deserved.

  • http://mvn.com/milb-yankees Eric

    Congratulations fellas, keep up the great work.

  • http://pinstripespa.blogspot.com/ Dan

    Congrats guys – best of luck to ya.

  • http://ryanhandt.blogspot.com/ handtius

    Congratulations. It’s good to see good work get rewarded.

  • Tseng

    Big congrats to you guys, this blog is fantastic and you certainly deserve this.

  • AssBackwards

    I work for YES and this is the first I’ve heard of this…which is important for two reasons:

    1. I’m obviously not in the loop

    2. I was totally going to pitch this idea but was afraid to get shot down

    Anyway,congratulations on advancing your careers! I think I still have my resume in my jump drive…..

  • josh

    Seriously guys, I dont comment much on your site but I visit daily and make sure I read everything posted… I just want to say, out of all of the Yankee fan/blog sites I visit, you guys are head and shoulders above the rest! No one deserves this more! Keep up the good work and dont go getting big headed on us!

  • http://www.new.facebook.com/home.php?ref=home#/profile.php?id=594331910&ref=name Jamal G.

    Congrats, yo.

  • J.R.

    That’s great news for both you and YES. Congrats guys, love the site.

  • Brian

    So with all the newfound Yankee money, will Ben still be attending law school?

    Also, does this have any relation to the switch to full-names?

    • http://www.riveraveblues.com Mike Axisa

      Nah, we just figured it was about time we stopped being semi-anonymous. Who knows where this leads.

      • andrew


    • http://www.riveraveblues.com Benjamin Kabak

      So with all the newfound Yankee money, will Ben still be attending law school?

      Sadly, yes.

  • john

    congrats guys

  • Charlie

    Congratulations guys! It’s great to see this site just continue to grow! You guys truly are the best Yankee blog out there and I look forward to your posts on a daily basis!

  • John

    O WOW!!! Thats so freakin awesome! Congrats!
    will you guys still be on the same site or we will have to access you guys through yes?
    And are they going to hook you guys up with some tickets? they should

    • John

      so many questions…will you guys ever appear on tv?
      seriously though, this is great news… I wake up each day looking forward to reading this blog?

    • http://www.riveraveblues.com Mike Axisa

      Nothing changes, RAB isn’t going anywhere.

      • AndrewYF

        Do you guys still have to pay for your own bandwidth?

        • http://www.riveraveblues.com Benjamin Kabak

          Yes we do. But that hasn’t been a problem for a while since we upgraded to a better server last July. Knock on wood.

  • http://jorgesaysno.blogspot.com Josh

    Congratulations. This is well deserved.

    Good to see the best getting the proper recognition and platform they deserve.

    Keep it up!


  • J.R.

    Do you guys get a chance to meet any of the YES staff and commentators?

    • http://www.riveraveblues.com Benjamin Kabak

      Dates with Kim Jones all around.

      • J.R.


      • anonymous


  • Drew

    What’s next? Mike Francesa and RAB on the radio? That would be interesting. lol

    • http://www.new.facebook.com/home.php?ref=home#/profile.php?id=594331910&ref=name Jamal G.

      I would pay good fucking money to see Joe have a fifteen-minute conversation with that artard.

      • Drew

        haha I know me too.

      • whozat

        I feel like Joe might get driven to a psychotic break by being forced to try to talk to such an militantly ignorant blowhard and just stab the guy in the larynx with a ballpoint pen.

  • http://evilempire20.com Ryan S.

    Nice job guys. YES is smart as hell to work with RAB. I gotta hope this will lead to more opportunities for you guys.

  • Victoria

    I’ll take credit for a small piece of this, in light of the moral support I provided as an immediate family member. SO PROUD.

  • Simon B.

    There was something suspicious about the site change and the switch to full names.

    • http://www.riveraveblues.com Benjamin Kabak

      Actually, those had nothing to do with each other. The redesign plans were in the works long before YES got in touch, and the full name thing was just something we decided to do for the sake of transparency.

  • Expired Milk

    Pssshh sellouts.

  • brockdc

    Congrats, guys. You all deserve this!

  • Rich

    One of the smartest decisions that YES has made.

  • http://mlb.mlb.com/stats/individual_player_postseason.jsp?c_id=nyy&playerID=121250&statType=2 Slugger27


  • http://dylankidd@earthlink.net dkidd

    yes we can!

  • Mark

    Congrats guys, really enjoy reading articles from this website.

    Mike, do not let this get to your head, you still won’t win the fantasy baseball league in espn.

    Go Highlanders.

  • Tom Zig

    Can you guys get a press conference at Yankee Stadium?

  • Joe

    Congratulations guys, you definitely deserve it.

  • rafael


    (On a sadder note, assuredly the LoHud-esque crowds will be coming through more often. woo hoo.)

    • andrew


    • Thomas

      (On a sadder note, assuredly the LoHud-esque crowds will be coming through more often. woo hoo.)

      Sadly, that was my first thought.

      Anyways, congratulations. After reading all your well written and insightful pieces, I think you guys deserve this more than anyone else I’ve read. Keep posting for the more or less the intelligent people.

  • Phil McCracken

    Very cool, congrats.

    Glad the hard work paid off.

  • Andy In Sunny Daytona

    Congratulations, guys. This is awesome news for you three.
    Now, with your help, Melvin Croussett will finally get his Yankeeography.

    Viva Asesino de los Sueños!

  • http://liberalmusings.wordpress.com Pablo Zevallos

    OH NOES, RAB IS PART OF TEH MSM!!!!1111!!!11!

    Congrats guys!

  • zzzzzz

    wow. congrats!!!

  • Paulie

    Wow! This is really cool.


  • RichYF aka sooooo tired of the “namedrop says hello” meme

    Grats guys.

    This reminds me of a time long ago when I got a main hand Warglaive. Oh the tears I shed. Unfortunately I never could complete the s– Uh oh, I’ve said to much. BACK TO THE BASEMENT!

    Seriously though, this is awesome for you guys.

  • Yankeegirl49

    THIS is freakin GREAT news to wake up to!! WTG guys!
    I havent been on this site long, but it’s quickly become the first place I go to for Yankee news/talk.
    Not only is the content great, but the posters are some of the most knowledgeable baseball/Yankee fans I have ever come across.
    Well deserved guys!

  • Joe R


  • kSturnz

    more moneys?

  • Artist formerly known as ‘The’ Steve


    Well deserved. You guys are the best of the Yankee blogs out there, and its good to see someone take notice.

  • Jake H

    Congrats guys. You guys do a great job now more Yankee fans will be able to read your opinions.

  • Stu H

    Congratulations! I know how much this sort of recognition and opportunity means for you guys. You’ve done great work, and this site has changed tremendously since I first started following it in September 2007 (I think).

  • mike G.

    congrats fellas. you deserve it! Just don’t stop telling us what you REALLY think!

    • mustang

      “telling us what you REALLY think!”

      I second that.

  • mustang

    Congrats I’m so happy for you guys. Don’t sell out and remember what got you here and you will do great.
    Good luck I’m forward to it.

    • mustang

      looking forward

  • Tony


  • KP

    Joe, Ben, and Mike – Congratulations on a phenominal accomplishment for a couple of guys who love baseball and the best sports franchise on the planet, the New York Yankees.

    Every single day this site is one of the first I look at, and is refreshed once an hour. I read the chats beginning to end, and love the player profiles. This is really a wonderful payback for all the blood, sweat, and.. beer you’ve put into this site.

    And I promise I’m not a stalker typing this from the internet cafe across from your house. Just a college kid whose addicted to the Yankees and is a huge supporter of RAB.

  • ColoYank

    Wow. This is very cool.

    It seems like one of those instances where smart, hard-working people are rewarded so that they can continue to do what they do best!

    Nice goin’. It’s been many months since RAB became my fave Yankee blog.

  • Steve S

    Congrats guys. Hopefully this will lead to some intelligent baseball knowledge/conversation being passed on to the masses.

  • Greg G.

    Wow…just, wow!

    Congrats to the three of you! And, once again, many many thanks for putting together and maintaining a truly awesome blog.

  • Hawkins44

    Welcome to the liberal media machine…can we keep fair with all your new found power, money, and glory? I thought the post was another April fools day joke. Congrats.

    • UNION YES.

      Are you kidding, trying to be ironic, or dead serious? Because YES has a partnership with Fox News.

    • rbizzler

      ‘liberal media machine’ – too funny and stupid.

      Congrats fellas, very impressive. Now if you can only get someone’s ear at YES about Michael Kay….

  • jsbrendog

    you guys already know i think youre the best.

    just one thing….maybeyou should talk to yes about changing it from “The YES Network Blogging Network” to something that doesnt use network twice…maybe….Let’s see…

    The Yes Network Blogging Consortium

    The Yes Network Bloggin Fabric?

    Yes Network Blogging Community?


    Congrats guys.

  • A.D.

    First of all congrats, 2nd the jokes about Cashman reading your site appear to be true…figure he at least checks YES’s site.

  • steve (different one)

    wow. well done guys.

  • http://www.yanksblog.com Patrick

    Congrats guys. Very happy for you!


  • http://itsaboutthemoney.blogspot.com Jason @ IIATMS

    Hope you didn’t mind that I was spreading the word. I am very excited for you guys.

  • UWS

    Late to the party, but I’ll add my congratulations to the pot. WTG, guys!

  • Frank

    Freakin awesome boys. You guys more than deserve it. Maybe you can teach the YES guys a thing or two about having your own opinion.

  • Avi


    • http://itsaboutthemoney.blogspot.com Jason @ IIATMS

      but if you are going to become a puppet, at least be a very well compensated puppet.

  • RCK

    Congratulations!! You guys really deserve the recognition. I’m so happy for you.

  • Matt

    Congratulations guys! Way to turn your passion into something BIG! You deserve it, you do a GREAT job! Best of Luck!

  • Sam P.

    Great story.
    Compelling, and rich.

    • jsbrendog

      that squirrel sure can waterski

  • E-ROC

    Cool beans.

  • Mark B

    Just read the post…..this is great news. Many congrats Ben, Mike and Joe – you deserve it!

  • MrJigginz

    Congrats,guys…You deserve it.