RAB teams up with YES Network for content partnership


Over the past two-plus years, Ben, Mike, and I have done everything we can to bring the very best in Yankees coverage to our readers. We’ve identified opportunities and have pounced on ones we thought would bring a better experience to RAB. So when the YES Network approached us about a possible content partnership, we were all ears. Fast forward a few months, and we’re ready to officially announce our participation in the YES Network blogging network.

What does this mean for the future of the site? In terms of content, nothing will change. It will still be the three of us developing and producing every post on the site (with the exception of an occasional guest post). The only difference is that now some of that content will be featured on YESNetwork.com, alongside material from Jim Kaat, David Cone, and John Flaherty. It should make for an interesting juxtaposition: three former ballplayers and three schlubs who love the hell out of the game.

For some of you, this might not be news at all. Sports Business Journal spilled the beans a few weeks ago. Then Jason picked up the story, spreading it a bit further. So perhaps many of you knew this was coming, but were just waiting for us to actually say something about it. Our lips are not loose, thank you very much, and our ships are not sunk. Truth told, it was actually pretty exciting to see the word start to get out. We’re really looking forward to exploring how YES can help us and we can help YES.

To close out, we’ll share a bit of the press release, which should hit YES this morning:

Since its inception, River Avenue Blues has experienced great growth, including a 100 percent traffic increase from December 2007 to December 2008.

“Their consistent climb in traffic clearly impressed us,” said YESNetwork.com managing editor Kevin Sullivan, “but in the end, it was their quality of content that proved most valuable to us. We really think that incorporating their point of view with that of our experts like Jim Kaat, David Cone and John Flaherty will really round out our baseball offering.”

Have I mentioned yet that Kevin is a great guy?


  1. Drew says:

    Sick guys! Way to go, you deserve it.

  2. anonymous says:

    April 2nd

  3. Joe, Mike, and Ben, your obviously socialist content will only further tarnish the already damaged credibility of the YES network.


  4. Joey says:

    Congrats guys, makin’ it to the big time. Mike’s momma must be crying tears of joy upstairs while he sits in the basement blogging. Don’t forget us little guys though!

  5. mk says:

    Congratulations on the great news!

    Keep up your passionate, yet objective writing.

  6. Patrick T says:


  7. Kevin G. says:

    Thank you, I know I’m a nice guy.

    But seriously, congradulations and don’t forget the little people. (And by little people I mean people who just randomly post on here like me.)

  8. Jordan W. says:

    Congratulations gentlemen.

    You deserve it.

  9. Congratulations guys. Success well-deserved.

  10. Eric says:

    Congratulations fellas, keep up the great work.

  11. Dan says:

    Congrats guys – best of luck to ya.

  12. handtius says:

    Congratulations. It’s good to see good work get rewarded.

  13. Tseng says:

    Big congrats to you guys, this blog is fantastic and you certainly deserve this.

  14. AssBackwards says:

    I work for YES and this is the first I’ve heard of this…which is important for two reasons:

    1. I’m obviously not in the loop

    2. I was totally going to pitch this idea but was afraid to get shot down

    Anyway,congratulations on advancing your careers! I think I still have my resume in my jump drive…..

  15. josh says:

    Seriously guys, I dont comment much on your site but I visit daily and make sure I read everything posted… I just want to say, out of all of the Yankee fan/blog sites I visit, you guys are head and shoulders above the rest! No one deserves this more! Keep up the good work and dont go getting big headed on us!

  16. J.R. says:

    That’s great news for both you and YES. Congrats guys, love the site.

  17. Brian says:

    So with all the newfound Yankee money, will Ben still be attending law school?

    Also, does this have any relation to the switch to full-names?

  18. john says:

    congrats guys

  19. Charlie says:

    Congratulations guys! It’s great to see this site just continue to grow! You guys truly are the best Yankee blog out there and I look forward to your posts on a daily basis!

  20. John says:

    O WOW!!! Thats so freakin awesome! Congrats!
    will you guys still be on the same site or we will have to access you guys through yes?
    And are they going to hook you guys up with some tickets? they should

  21. Josh says:

    Congratulations. This is well deserved.

    Good to see the best getting the proper recognition and platform they deserve.

    Keep it up!


  22. J.R. says:

    Do you guys get a chance to meet any of the YES staff and commentators?

  23. Drew says:

    What’s next? Mike Francesa and RAB on the radio? That would be interesting. lol

  24. Ryan S. says:

    Nice job guys. YES is smart as hell to work with RAB. I gotta hope this will lead to more opportunities for you guys.

  25. Victoria says:

    I’ll take credit for a small piece of this, in light of the moral support I provided as an immediate family member. SO PROUD.

  26. Simon B. says:

    There was something suspicious about the site change and the switch to full names.

    • Actually, those had nothing to do with each other. The redesign plans were in the works long before YES got in touch, and the full name thing was just something we decided to do for the sake of transparency.

  27. Expired Milk says:

    Pssshh sellouts.

  28. brockdc says:

    Congrats, guys. You all deserve this!

  29. Rich says:

    One of the smartest decisions that YES has made.

  30. Mark says:

    Congrats guys, really enjoy reading articles from this website.

    Mike, do not let this get to your head, you still won’t win the fantasy baseball league in espn.

    Go Highlanders.

  31. Tom Zig says:

    Can you guys get a press conference at Yankee Stadium?

  32. Joe says:

    Congratulations guys, you definitely deserve it.

  33. rafael says:


    (On a sadder note, assuredly the LoHud-esque crowds will be coming through more often. woo hoo.)

    • Thomas says:

      (On a sadder note, assuredly the LoHud-esque crowds will be coming through more often. woo hoo.)

      Sadly, that was my first thought.

      Anyways, congratulations. After reading all your well written and insightful pieces, I think you guys deserve this more than anyone else I’ve read. Keep posting for the more or less the intelligent people.

  34. Phil McCracken says:

    Very cool, congrats.

    Glad the hard work paid off.

  35. Andy In Sunny Daytona says:

    Congratulations, guys. This is awesome news for you three.
    Now, with your help, Melvin Croussett will finally get his Yankeeography.

    Viva Asesino de los SueƱos!

  36. OH NOES, RAB IS PART OF TEH MSM!!!!1111!!!11!

    Congrats guys!

  37. zzzzzz says:

    wow. congrats!!!

  38. Paulie says:

    Wow! This is really cool.


  39. RichYF aka sooooo tired of the "namedrop says hello" meme says:

    Grats guys.

    This reminds me of a time long ago when I got a main hand Warglaive. Oh the tears I shed. Unfortunately I never could complete the s– Uh oh, I’ve said to much. BACK TO THE BASEMENT!

    Seriously though, this is awesome for you guys.

  40. Yankeegirl49 says:

    THIS is freakin GREAT news to wake up to!! WTG guys!
    I havent been on this site long, but it’s quickly become the first place I go to for Yankee news/talk.
    Not only is the content great, but the posters are some of the most knowledgeable baseball/Yankee fans I have ever come across.
    Well deserved guys!

  41. Joe R says:


  42. kSturnz says:

    more moneys?

  43. Artist formerly known as 'The' Steve says:


    Well deserved. You guys are the best of the Yankee blogs out there, and its good to see someone take notice.

  44. Jake H says:

    Congrats guys. You guys do a great job now more Yankee fans will be able to read your opinions.

  45. Stu H says:

    Congratulations! I know how much this sort of recognition and opportunity means for you guys. You’ve done great work, and this site has changed tremendously since I first started following it in September 2007 (I think).

  46. mike G. says:

    congrats fellas. you deserve it! Just don’t stop telling us what you REALLY think!

  47. mustang says:

    Congrats I’m so happy for you guys. Don’t sell out and remember what got you here and you will do great.
    Good luck I’m forward to it.

  48. Tony says:


  49. KP says:

    Joe, Ben, and Mike – Congratulations on a phenominal accomplishment for a couple of guys who love baseball and the best sports franchise on the planet, the New York Yankees.

    Every single day this site is one of the first I look at, and is refreshed once an hour. I read the chats beginning to end, and love the player profiles. This is really a wonderful payback for all the blood, sweat, and.. beer you’ve put into this site.

    And I promise I’m not a stalker typing this from the internet cafe across from your house. Just a college kid whose addicted to the Yankees and is a huge supporter of RAB.

  50. ColoYank says:

    Wow. This is very cool.

    It seems like one of those instances where smart, hard-working people are rewarded so that they can continue to do what they do best!

    Nice goin’. It’s been many months since RAB became my fave Yankee blog.

  51. Steve S says:

    Congrats guys. Hopefully this will lead to some intelligent baseball knowledge/conversation being passed on to the masses.

  52. Greg G. says:

    Wow…just, wow!

    Congrats to the three of you! And, once again, many many thanks for putting together and maintaining a truly awesome blog.

  53. Hawkins44 says:

    Welcome to the liberal media machine…can we keep fair with all your new found power, money, and glory? I thought the post was another April fools day joke. Congrats.

    • UNION YES. says:

      Are you kidding, trying to be ironic, or dead serious? Because YES has a partnership with Fox News.

    • rbizzler says:

      ‘liberal media machine’ – too funny and stupid.

      Congrats fellas, very impressive. Now if you can only get someone’s ear at YES about Michael Kay….

  54. jsbrendog says:

    you guys already know i think youre the best.

    just one thing….maybeyou should talk to yes about changing it from “The YES Network Blogging Network” to something that doesnt use network twice…maybe….Let’s see…

    The Yes Network Blogging Consortium

    The Yes Network Bloggin Fabric?

    Yes Network Blogging Community?

  55. UNION YES. says:

    Congrats guys.

  56. A.D. says:

    First of all congrats, 2nd the jokes about Cashman reading your site appear to be true…figure he at least checks YES’s site.

  57. steve (different one) says:

    wow. well done guys.

  58. Patrick says:

    Congrats guys. Very happy for you!


  59. Hope you didn’t mind that I was spreading the word. I am very excited for you guys.

  60. UWS says:

    Late to the party, but I’ll add my congratulations to the pot. WTG, guys!

  61. Frank says:

    Freakin awesome boys. You guys more than deserve it. Maybe you can teach the YES guys a thing or two about having your own opinion.

  62. Avi says:


  63. RCK says:

    Congratulations!! You guys really deserve the recognition. I’m so happy for you.

  64. Matt says:

    Congratulations guys! Way to turn your passion into something BIG! You deserve it, you do a GREAT job! Best of Luck!

  65. Sam P. says:

    Great story.
    Compelling, and rich.

  66. E-ROC says:

    Cool beans.

  67. Mark B says:

    Just read the post…..this is great news. Many congrats Ben, Mike and Joe – you deserve it!

  68. MrJigginz says:

    Congrats,guys…You deserve it.

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