The Yankees signed Masahiro Tanaka to help them win games on the field, but there is more to the signing than the on-field aspect. The team also wants to him to help improve ratings and attendance and all sorts of other stuff as well. Last night’s Yankees Hot Stove show on YES was the highest rated of the winter by a decent margin, and that was only day one of Tanakamania. Revenue generated by international players tends to be overstated — it was for Hideki Matsui, at least — but the team will make money off him globally. No doubt about it.
This is the nightly open thread. Both the Rangers and Islanders are playing, so talk about those games or whatever else right here. Enjoy the evening.
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