When corporate sponsorship goes to far

Ed Price relates an odd story from Chicago: The White Sox have put up a sign exhorting players not to drink bottled water on the bench. Why? Because Gatorade, the official sports drink of Major League Baseball, won’t be happy if someone is spotted in the dugout drinking some other bottled drink. “White Sox clubhouse personnel said if players take bottled water onto the bench, all the bottled water will be removed from the clubhouse as punishment,” Price relates. That strikes me as utterly ridiculous.