I’ve always been rather skeptical of the idea of Red Sox Nation. Do fans really need to prove their love of their team through the cost of their fan package and a ludicrous faux-presidential election? While New England dithered with their quaint fan club, the Bronx fans simply went on cheering for the Bombers.
Well, I guess the Powers-That-Be have determined a fan club to a lucrative venture. Earlier today, the Yankees announced the formation of the Yankee Universe, an official Yankee fan club with “members exclusive benefits, unique access and special savings.”
Per the press release, members of the fan club with earn benefits that “extend to all aspects of the fan experience.” They get 10 percent discounts at the clubhouse store and online specials at the MLB.com Shop. Those holding a membership card and a ticket will get fast-tracked into the stadium at Gate 2. That one, by the way, is the gate all the way out in left field at the corner of Jerome Ave. and 162nd St. It’s not really worth the walk.
In reality, this fan club isn’t much of anything. For $19.95 for the rest of the season, members gain access to the Gameday Audio package and all of these benefits. It’s basically an MLB.com enticement with some perks. Some of the proceeds will go to the Department of Pediatrics at the Memorial Sloan-Kettering Cancer Center.
Boston may have its nation, but we have an entire Universe. We win.
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