Report: Yankees to drop StubHub in favor of TicketMasterBy
Via Steven Marcus: The Yankees will opt-out of MLB’s secondary ticket market agreement with StubHub and instead sign a new deal with TicketMaster. “Less fees, more fan-friendly,” said a source to Marcus about the arrangement, which is only partially true. TicketMaster will be more fan-friendly to season ticket owners because they’ll be able to get face value for their tickets through TicketExchange.
The Yankees haven’t announced anything yet, but a StubHub spokesperson confirmed they have opted out of the deal along with the Angels and Cubs. MLB’s new five-year agreement with StubHub was announced today. Team executives have openly complained about StubHub recently, claiming it artificially deflated the value of tickets and is unfair to season ticket holders. Team president Randy Levine even blamed the empty Stadium in the postseason on StubHub, which was pretty silly. I haven’t seen any firm details on the Ticketmaster deal yet so I don’t know how that will impact the secondary market, but info will trickle out eventually.